Main stage — 2023
Getting your Buy-In! and making Stakeholders listen
Getting buy-in seems like an endless battle. It's especially hard in a wave of re-organizations. Now, more than ever, it's imperative to get buy-in to ship value quickly and get out of our own way to improve experiences. We will discuss how to effectively communicate with key stakeholders, how to apply design thinking and user-centricity outside of Product, and we will apply some UX laws / psychology influence our interactions with budget-owners and our tech peers. What really works and why?

